Great article on the money section of CNN today discussing the music model of the future (which we’ve know for a while) which is the great Jukebox in the sky. Read the article here.Main points include the fact that the music portion of iPhone (iTunes) is built on a business model of the past - buying and owning music, while Rhapsody is the model of the future - instant access to any music, anywhere, anytime. As Rhapsody extends it’s reach to more than just the PC (now on mp3 players like Sansa Rhapsody and in-home devices like Sonos and Squeezebox), it won’t be long until it’s on cell phones, car radios and boom boxes. The fact that the mp3 player can plug into anything that has an auxilary input is a half-step there already, but as wide area wireless networks roll-out (Clearwire anyone?) the ability to access the Rhapsody Jukebox will become more ubiquitous and require less per song owning and more discovery of new music. Good times lay ahead.









